analysis of a music video

because our song is a pop-rock track, I am going to analyse a pop video and a rock video.



this is a very "poppy" song, as you can tell by watching the music video. The video's creators have made it look very sweet and innocent with the ballons floating in the sky and the "Bubble-gum sugar sweet" candy feel to it, with them walking through the streets while she is singing about her love for this male character. They are trying to sell the artist as a young teenager who is falling in love with said male, as she is the sole artist of the video. Because she is a solo artist she has the camera mostly on her with some wide angle shots of the sky with the ballons in the sky.

they have cut the video well to fit with the feel of the song, long and short shots and they match with the beat.