draft

Script for our Directors Cut:

Mark: We decided to film a music video for the German band Tenbucks. As the song is pop-rock we felt it was necessary to follow the conventions of that genre.

Harriet: We achieved this by having a story line running throughout the video, which is common in a lot of pop rock videos. There was a love interest in our video as we felt it reflected the lyrics of the song.

Beth: We all had a collective idea about what we wanted to feature in the video. By using ideas that many music videos had used before we took inspiration from Joshua Radin’s music video “I’d rather be with you” and Enrique Iglesias’s video “hero”. Both of these had elements that we thought would look and be good for our music. Despite this we tried to make ours more unique by practising with different techniques.

Jack: In terms of Goodwins points we looked at previous groups videos and famous ones also to see if they follow the criteria. We then used this to our advantage as we knew what looks effective and what sells the song.

Mark: Firstly, we made sure the main character (artist) has the most screen time, this helps to promote and makes the viewers remember his identity for future preference. We also felt that people can relate easily to our video as breaking up in a relationship is a common scenario, this goes along with the lyrics and creates part of the target audience.

Harriet: Despite this we did feel it is stereotypical for an acoustic video, however the setting and the atmosphere worked well with the song.

Jack: Our ancillary texts worked really well when it comes to all 3 as a product. We tried to keep the mood and style similar throughout so the band is recognisable. Also, our main character who plays the guitar, the guitar is used for the magazine advert to make it related to the video, without making it the same and therefore making it look boring.

Beth: The ancillary texts are an advertisement for the music video and vice versa. They are both affective at attracting the target audience as the images reflect our video.

Mark: In terms of the genre we had to assume that all their songs are similar because we couldn’t find any others. We researched this so the digipack would look effective for a band rather than the song on its own.

This is just our draft, we added more when we came to filming the commentary.